Transform Your Curls
From Grim to Glam

Forget hiding under hats or battling frizz all day — Wuli Hair Care is your shortcut to soft, defined, hydrated curls that actually last. Our natural, curl-loving formulas are designed for busy women who want healthy, beautiful hair without the hassle.

In just minutes, your routine becomes effortless and your curls become a statement — polished, touchable, and totally you.

Because great curls don’t just change your hair — they change how you show up in the world.

Loved by 10K+ Curlies

5-Min
Curl Transformation

No Grease. No Crunch.
No Wet-Look.

Frizz-Free for
24+ Hours

As Seen On

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Proof Is In The Curl...

BEFORE

AFTER


Save with Our Most Popular Bundle

CURL CARE BUNDLE

(Curl Cream, Sea Salt Spray, Curl & Scalp Brush)

★ ★ ★ ★ ★

What Is It?

Spoil yourself with the gift of great curls with our Curl Care Bundle. Featuring 120g Curl Cream and 200mL Sea Salt Spray along with a scalp-scrubbing, knot-detangling and curl-defining brush – this is what great curls are made of.

It's a celebration of effortless, all-day hydrated and moisturised curls, finished with a hint of your choice in natural fragrance.
Free Shipping Included | Suitable For: Type 2B to 4C Curls

Tell Me More

Imagine what it's like to head out each day with curls that turn heads. It's the kind of results you get from using formulas that work, adding a good ritual and showing off that great confidence within. This bundle is the start of your greatness. Think of it as the tools that produce effortless, weightless yet fully hydrated and moisturised curls.

The tools that give you the confidence to have conversations with strangers, ask for the well-deserved raise or maybe just admire your fine self more in the mirror. It's a bundle the celebrates the joy of curls. One you'll enjoy whipping out every day, and that delivers in spades.

Each bundle also includes a 120g Curl Cream jar, 200mL refillable Sea Salt Spray bottle, as well as the viral Curl & Scalp Brush.

Free Shipping Included
Fun Fact: Keep your Sea Spray bottle for longer with our 500mL refillable pouches.

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Why The Curlies Love Us

All-Day Hydration

From your morning coffee to evening plans, keep your curls lush and hydrated all day long. Our formula locks in moisture for a full 24 hours, banishing mid-day dryness so you don’t need to constantly “refresh.” The result? Consistently soft, healthy curls that look and feel nourished from dawn to dusk, without any greasy residue or crunch.

Frizz-Free Days

Humidity and flyaways are no match for well-moisturized curls. Say goodbye to frizz and poof – our all-natural blend keeps your ringlets smooth, defined, and frizz-free from morning to night. Step outside with confidence, knowing that even on a humid or hectic day, your curls will stay polished, bouncy, and under control.

Soft, Touchable Curls

For curls that beg to be touched, nourishment is key. Our moisturizing approach banishes crunch and stiffness, leaving your hair soft, glossy, and full of life. You’ll love how natural and light your curls feel – no stickiness or heavy cast, just touchably soft coils that make you smile every time you catch a mirror.

Effortless Styling

Busy mornings are no problem with a fuss-free curl routine. Wuli’s products make it easy to style and manage your hair with minimal effort – cut down on prep time and get out the door faster! Enjoy more “good hair days” with curls that fall into place quickly and stay looking great without elaborate routines or constant touch-ups.

Simple, Natural Care

We believe in simple, all-natural solutions for your hair. Our products use plant-powered ingredients like jojoba, argan, shea butter and aloe instead of harsh chemicals, delivering healthy moisture and shine with zero guilt. Everything is 100% vegan, cruelty-free, and made with naturally derived ingredients – a down-to-earth hair routine that’s gentle on your curls (and the planet!).

Confidence in Every Curl

When your curls are on point, you feel ready for anything. With hair that stays soft, defined and frizz-free, you can step out every day feeling empowered to rock your natural look. No more bad hair days undermining your mood – just the boost of confidence that comes from knowing your curls are healthy, gorgeous, and uniquely you.


Create Your Perfect Curl Routine

1

Start with Curl Cream for deep hydration & moisture on damp hair

2

Apply Sea Salt Spray on top to seal cuticle and tame frizz

3

Use Curl & Scalp Brush to gently detangle and define curls

4

Refresh on Day Two with just water & Sea Salt Spray


As Seen On Shark Tank


Real Results from Real Customers

Kimmy, Type 2A Curls

Products Used:

"I've been struggling with my wavy hair for years, trying countless products that promised results but never delivered, until I discovered Wuli Hair Care - their products actually understand waves and I love it."

Ashlee, Type 3A Curls

Products Used:

"Best natural hair products I've ever experienced for my curly hair. Hydrates it, and makes it look great for days without needing to constantly wash it. "

Tiana, Type 3B Curls

Products used:

"I tried Wuli and was amazed at how it brought back my lifeless curls with such beautiful definition and bounce - I finally have the confidence to rock my natural hair!""

Andrea, Type 3B, Curls

Products used:

"I never realized how important scalp health was for my curls until I tried the Wuli range - now my curls are not only more defined but have actually grown stronger and healthier."

Allison, Type 3B Curls

Products used:

"Following the complete routine, Wuli products have been a game-changer for my curls - I finally have a system that works consistently and gives me salon-quality results every single day at home"

Mary Type 4B Curls

Products used:

"Finally! A Curl Care range not laced with heavy butters that make my hair greasy. Absolutely in love with Wuli."

Real Results from Real Customers

FAQs

Do your products contain Silicones?

Nope. Not one bit. All of our items are free from silicones. The last thing we want to do is make your hair dry, clogged with buildup or weighty. So there are no silicones to be found here.

Are your products Colour Safe?

You bet. All Wuli products are safe for use in colour treated hair.

Does Wuli Hair Care use Synthetic Fragrances?

No. We only use natural fragrances made from essential oils in all of our products. We totally understand some people are sensitive to natural fragrances. If you have a question about any of the ones in our formulas, contact us; we'd be happy to chat.

Do you use Sulphates?

Not on your life! We’re proud to be SLS free across all Wuli products. Stripping hair of nutrition goes against our whole brand ethos. So no need to worry, sulphates are nowhere to be found here.

Ready to Transform Your Curls?